| |
For the second year in a
row, 42 Below Vodka will be the
premiere sponsor for the HERO Party and they’re looking
to build on 2006’s infamous ‘So Gay!’ viral email campaign and outrageous
George FM radio ads!
"We’re really excited about having 42 Below involved again
this year", says Mike. "They did an amazing job at
raising HERO’s profile in 2006, both here in NZ and overseas, and we’re
expecting more hilarious, over-the-top hi-jinx for 2007!"
The organisers of the HERO Party are also trying to work more closely with the
organisers of Sydney’s Gay and Lesbian Mardi Gras
to ensure the continued success of both events. This cooperation
certainly appears to be working well,
|
|
as increasingly now,
HERO is being recognised as an essential
part of any "Mardi Gras Down-Under"
tour... attracting more and more overseas visitors to Auckland every year.
"We were really pleased with the 2006 party", says
Mike. "Along with the usual Australian visitors, there were
visitors from the States and Canada, as well as Germany and the UK. We’re
already getting overseas inquiries about the 2007 party, so hopefully this
trend of international visitors will continue."
So if you'd like to enjoy the HERO Party experience
for yourself, make sure you're at the St James Complex
(312 Queen Street, Auckland) on Saturday,
February 24th, 2007.
|
|